Mashup Media Launches Hematologic Oncology Publication In Partnership With Soho
Blood Cancers Today Brings Hematologists And Oncologists The Latest News In Their Field
Manalapan, N.J., February 2, 2022
Mashup Media is proud to announce the launch of Blood Cancers Today, a monthly print publication and website that provide hematologic oncologists with news, education, and information relevant to their patients and practices.
The new publication is produced in partnership with the Society of Hematologic Oncology, joining SOHO in its mission to expedite worldwide research and education through the exchange of scientific information. This partnership positions Blood Cancers Today to bring readers news, education, and cutting-edge research from the world of hematologic malignancies and help oncologists optimize care for patients with these disorders.
Blood Cancers Today aims to “translate hematologic oncology advances to practice.” Offering insight and expertise from leaders in the field, each issue of Blood Cancers Today includes:
- Late-breaking research on preventing and treating hematologic malignancies
- Perspectives and commentary from clinicians, researchers, and educators
- Features and interviews that explore practice-changing issues affecting patients and providers
The publication’s founding editor-in-chief, Sagar Lonial, MD, FACP, chief medical officer of Winship Cancer Institute of Emory University in Atlanta, is an internationally recognized authority in multiple myeloma treatment and research. As editor-in-chief, Dr. Lonial will chair the Blood Cancers Today editorial board, which includes worldwide experts across the spectrum of hematologic malignancies.
Daily updates ensure that the publication’s online home, www.bloodcancerstoday.com, is the go-to source of the latest information from around the specialty. The website’s multimedia content features exclusive interviews with presenters at major medical meetings.
Developed to reach all professionals in the hematologic oncology universe, Blood Cancers Today covers the latest news and analysis in leukemia, lymphoma, myeloma, myeloproliferative neoplasms, and other hematologic malignancies.
“The launch of Blood Cancers Today is consistent with our mission to expedite worldwide research and education through the exchange of scientific information,” said Janet Cesak, managing director of SOHO. “We firmly believe that, as treatment and patient management evolve in the hematologic oncology field, delivering the latest information to physicians and other health care professionals will support them in improving outcomes for their patients and will continue to further the field as a whole. Because SOHO is the only global society specific to this field, we are excited to offer this new, cutting-edge publication.”
“At Mashup Media, we are passionate about communicating the latest health care news with medical professionals, and we are thrilled to add SOHO to our growing list of society partners,” said Gene Conselyea, Mashup Media’s CEO. “Blood Cancers Today is poised to become the leading source of news for the hematologic oncology professional.”
About Mashup Media
Mashup Media, based in Manalapan, N.J., is a multimedia publishing company passionate about providing health care professionals a platform to further publicize their work. Driven by data and analytics, Mashup Media produces cutting-edge products that deliver content from trusted sources and industry thought leadership. To learn more, visit mashupmediallc.com.
About the Society of Hematologic Oncology (SOHO)
The Society of Hematologic Oncology is a global society designed specifically for clinicians, research scientists and related health care professionals who specialize in researching and treating patients with hematologic malignancies. Established as a nonprofit corporation in 2012 and the only global society specific to the field, SOHO has more than 5,800 members across 110 countries. With a focus on hematologic malignancies and related disorders, SOHO’s mission is to expedite worldwide research and education by exchanging scientific information. SOHO’s advocacy for global research, education and optimal patient care is a vital part of the fight against hematologic malignancies. For additional information, visit www.sohoonline.org.
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